Entrepreneurship Start-ups Event
The Institution’s Innovation Council, in support of the Entrepreneurship Development Cell and the Department of Post Graduate and Research Department of Commerce, Trinity College for Women, Namakkal organized a webinar programme on 21st January 2026.
Dr. C. Indirani, Assistant Professor, Postgraduate and Research Department of Commerce, Vellalar College for Women (Autonomous), Thindal, Erode, was the resource person, and she delivered the topic titled “Effective Sales and Marketing Strategies for Start-ups”.
The aim of the programme was to equip participants with essential skills in market analysis, branding, digital marketing and customer relations management.
Dr. C. Indirani, shared her valuable insights on effective sales approaches, marketing strategies and key take-ways for aspiring entrepreneurs. Also, she highlighted the 5 C’s of Marketing Strategy Mix like Company, Customers, Collaborators, Competitors, and Climate.
The faculty members of Commerce, Dr. M. Sasikala, Dr. S. Devi, Dr. G. Sathiya Sangari, Dr. M. Umamageswari, Mrs. M. Rajapadmavathi, Mrs. A.Rajeswari, Ms. P. Madhupriya, Ms. P. Dhanushiya along with the students of various departments took part.
